Ethical and Conflict Free Diamonds
Era Design Vancouver is a jewellery store that prides itself on the quality of the conflict free diamond engagement rings we make. With conflict free diamonds, origin is everything. We take great care in selecting suppliers who share our commitment to minimize impacts on our planet and those who live on it.
Era Design only purchases diamonds and coloured stones from trusted Canadian diamond suppliers with closed-loop tracking from mining, cutting and polishing to your ring. Our diamonds come from mines following ethical labour, trade, and environmental standards in Canada. Canada is one of the few countries in the world that has banned the sale of conflict diamonds. We are proud that our government is one of the few that has taken such a leading position on this issue.
Quality Assured Diamonds
Several things set Era Design Vancouver apart from other jewellery stores in regards to the services we offer for conflict free diamond purchasing customers.
Wherever possible, Era Design offers for sale conflict free diamonds that are certified by an independent laboratory such as the GIA (Gemological Institute of America.) This certificate provides our customers with an assurance of the quality and origin of our product. Era Design proudly sells diamonds from Canadian mines — the world's top producer of ethical diamonds. Our Canadian origin diamonds come with certificates of origin or proof of provenance such as those from Canadamark.
Loose Conflict Free Diamonds
We sell loose conflict free diamonds direct from reputed suppliers to ensure our customers get the best possible value for their purchase and know precisely what they are buying. When custom making an engagement ring, being able to view the stone from every angle ensures this. Era Design Vancouver also carries a select stock of quality diamonds pre-set into some of signature engagement rings ready and waiting for the right person. When custom designing a piece, we work with you to create rings to suit your lifestyle and budget.
Era Design offers its customers comprehensive education about conflict free diamonds, engagement rings, jewellery and gemstones. We see this as an integral part of Era Design Vancouver's experience. Every conflict free diamond purchase is important, and knowledge about ethical diamonds makes decisions easier and more enjoyable. At the Era Design we don’t just give you the four C’s. We will share many insiders’ tips to help you find the perfect stone to suite your budget and taste.
Era Design has proudly worked with the Canadamark program for over ten years.
This is the Canadamark Promise
Every CanadaMark diamond carries a promise of purity, responsibility, and authenticity. The CanadaMark hallmark is owned by Dominion Diamond Corporation, Canada’s largest independent diamond mining company. They laser their mark on each diamond to give you confidence in its origin and history.
All Canadamark Diamonds are:
- Responsibly mined in Canada’s Northwest Territories, with respect for the sustainability of the natural environment and northern people.
- Tracked through independent, audited processes at every stage from the mine of origin to the polished stone
- Natural and untreated
- Polished to meet specific quality standards
Why are diamonds valued worldwide? For centuries, the diamond's singular beauty has also made it symbolic of love and fidelity. In many ways, the diamond is an extraordinary gemstone. It is essentially pure carbon, making it the only gemstone composed of a single element. No other gemstone has the same combination of hardness (10) transparency, and brilliance. Beauty aside, these attributes alone make it an ideal stone for everyday wear.
Set your Budget. There are many things to keep in mind when shopping for a conflict free diamond. First of all set a realistic budget, and don't feel you have to spend three months salary. Just buy the best quality you can afford. At Era Design Vancouver, we work within our client's budget to provide the best possible value and quality.
Check out our blog post on how much you should spend on an engagement ring.
Below are the fundamental considerations used to asses diamonds in our industry.
Clarity refers to a diamond’s position on the Flawless (FL) to Included (I1-I3) scale that is used by the internationally recognized GIA. Clarity characteristics are classified as inclusions. The size, number, positions within the stone and colour of inclusions determine the clarity grade. Clarity grading is done under 10x magnification.
The clarity grades are:
- Flawless (FL) and Internally Flawless (IF) are the rarest grades.
- Very Very Slightly Included (VVS1 and VVS2) — Inclusions are so minute that a skilled grader may take 20 minutes to find the inclusions within these stones.
- Very Slightly Included (VS1 and VS2) — These diamonds have minor inclusions that are difficult to find. Typically the inclusions will be towards the outer edge of the stone.
- Slightly Included (SI1 and SI2) — Such diamonds will have noticeable inclusions under 10x magnification.
- Included (I1-I3) — These diamonds have visible inclusions to the unaided eye, usually in the centre of the stone.
How important is clarity when you are buying a diamond?
Most of the public will say that clarity is the most important factor after the carat weight (size). Most trained jewellery professionals see things differently. Colour and cut can affect the overall brilliance and beauty of a diamond more than clarity. The whiteness of a diamond can be seen from a distance, whereas clarity is graded under magnification. If you are working within a budget, think about choosing an average clarity diamond (SI1, SI2, I1) with high colour rating like D,E,F (see below about colour.)
Colour in diamonds usually refers to the absence of colour. Most diamonds have some trace of yellow or brown undertone. The GIA colour scale starts at D and ends with Z. A “D” colour diamond is the rarest and most expensive, E and F stones have a very slight tint of colour. The tint of colour becomes more noticeable as you work your way down the letter scale. Fancy colour diamonds such as blue, pink, purple, or red, are naturally occurring. More recently it has become popular to heat treat diamonds to produce these colours. Yellow and brown diamonds can only be considered fancy coloured diamonds if they are graded as more intense than a Z colour grade.
Cut is the shape, symmetry, and finish of a polished diamond. The cut affects both the brilliance of the diamond and the weight yield of the rough. A poor cut frequently will be cut too deep or too shallow creating a dark or dull diamond. There are some diamonds graded as “ideal”, there can be quite a variance between different cutters on what ideal is. But here are some numbers to keep in mind:
- table size 53-59%
- crown angle 32-35º
- pavilion depth percentage 43-44%
- the girdle should be thin to medium thickness
- the culet should be small to none
This is a measurement of weight, not size. The metric carat, which equals 0.200-gram, is the standard unit of weight for diamonds and most other gemstones. There are price breaks in diamonds; for instance a .99ct diamond will be less expensive than a comparable 1.00ct diamond.